LENOVO - GLOBAL eCOMM CONTENT OPERATIONS INTERN, SUMMER 2021
At Lenovo, we are community of innovative thinkers, risk-takers, and people who challenge the status quo. We are one of Interbrand's 100 BEST global brands, BCG's 50 most innovative companies, and #202 in the Global Fortune 500 list. We are looking for passionate and driven students who are willing to learn and want to make an impact in a fast-paced global technology environment. Help us define our world of tomorrow.
ABOUT THE TEAM
Our team is part of the Worldwide eCommerce organization and would love to have an intern who is passionate about marketing and providing customers with the best experience possible by sharing the right content at the right time. The Marketing function within Worldwide eCommerce is responsible for marketing and content strategy deployed across geographies, as well as for Worldwide internal and external communications and social engagement. If you are looking for more than just an internship, this is a place for you to grow, develop and learn.
What You Will Do
The eComm Content Operations intern will support the eComm Content Hub within Marketing, which has responsibility for facilitating process and standardization that drives overall efficiency and content performance. You will manage the day-to-day operations, optimize, and promote digital content for our Lenovo.com and community sites. You will maintain the processes and ensure the proper use of tools to manage, measure and optimize the content supply chain. The content operations intern will work with WW and Geography segment and merchandising teams to align on audience strategy to determine which content to publish, when and on which platforms. You will also partner with the WW Analytics, UX as well as geography teams to understand how content is performing and support testing for content optimization.
responsibilities
Work collaboratively with teams such as product marketing and management, website production, and geography teams to plan and implement new products on the website
Support and meet service delivery targets for all new product launches as well as reporting of updated content; SLAs need refining
Operationalize and manage content taxonomies, identity areas of opportunities for improvement
Understand current digital content processes and identify areas of opportunities and explore process automation needs
Detail our content processes and tools as needed, or work with others to document
Ensure content processes are efficient and improve shared and re-usable resources
Enhance and refine current business management system for improved content performance and analytics (applies to both Content & Translation
Ensure the relevancy of content
QUALIFICATIONS
Who You Are:
Working towards a degree in Communications, Marketing, Journalism, or Business
It would be a plus if you have:
Superior written and verbal communication skills
Strong project management and organizational skills, with the capacity to manage multiple projects and deadlines to successful completion
The ability to work and collaborate cross functionally
Advanced proficiency with Microsoft Office suite
Experience with SharePoint and/or a CMS
Experience working with outside agencies